Blender’s Pride Whisky is a distinguished Indian blended whisky that offers a deep and smooth taste, appealing to those seeking a refined and indulgent whisky experience. With an alcohol content of 42.8% (85.6 proof), Blender’s Pride Whisky is meticulously crafted at Pernod Ricard Pvt. Ltd. Distillery, aging for a decade to achieve its exquisite flavor profile.
Introduced to the world in 1995, this whisky originates from India and is crafted using a blend of malted barley and grains meticulously selected to impart a distinct taste and quality.
The availability of Blender’s Pride is varied, catering to diverse consumer needs, offering sizes such as 90 ml, 180 ml, 375 ml, 750 ml, 1 liter, and 2 liters. The 750-ml variant notably stands out as the most preferred volume across both Hyderabad and India. Here is the Blenders Pride Price in Hyderabad for the year 2024 for all the possible volumes (750ml, 1000ml) and variants are available all over the city.
Blenders Pride Price Table
| Variants | Volume (ml) | Price (INR) In Delhi |
| Reserve Collection Blenders Pride Price | 180 | 500 |
| Reserve Collection Blenders Pride Price | 375 | 900 |
| Reserve Collection Blenders Pride Price | 750 | 1800 |
| Blender Pride Ultra-Premium Whisky Price | 180 | 400 |
| Blender Pride Ultra-Premium Whisky Price | 375 | 750 |
| Blender Pride Ultra-Premium Whisky Price | 750 | 1450 |
| Blender Pride Select Premium | 180 | 350 |
| Blender Pride Select Premium | 375 | 700 |
| Blender Pride Select Premium | 750 | 1400 |
Market Presence and Sales
In 2024, Blender’s Pride Whisky holds a notable presence across 33 Indian states, showcasing its widespread popularity and accessibility to whisky enthusiasts nationwide. Ranking in Hyderabad since 2002, Blender’s Pride has sustained its position as a prominent choice among whisky aficionados in the region.
The government imposes a tax rate of 30% on this exquisite Indian blended whisky, reflecting its recognition and demand in the market. Within the local Hyderabad-Telangana liquor market, Blender’s Pride secures the 2nd position among the most sought-after blended Indian whiskies, affirming its consistent appeal and consumer preference.
Despite the challenges posed by the pandemic, Blender’s Pride experienced substantial growth, boasting a 4.42 increase in sales over the last three years in Hyderabad. In 2023, the brand achieved remarkable sales, with 3.12 lakh cases sold throughout Hyderabad, marking its substantial market presence and consumer trust.
With an annual business turnover of 42.12 crores in Indian rupees, Blender’s Pride remains a lucrative choice in the whisky market, capturing the interest of discerning consumers.
