Indri Whisky, available in Hyderabad, represents a single-malt Indian whisky renowned for its creamy and fruity taste profile, providing a distinctive and indulgent drinking experience. The brand embraces the slogan, “Rise Above Ordinary, Choose Indri,” reflecting its commitment to offering superior quality and encouraging consumers to opt for excellence.
With an alcohol content of 42.8% (85.6 proof), Indri Whisky is distilled at the Piccadilly distillery, maturing for a duration of 10 to 12 years, resulting in a well-aged and refined flavor.
In both India and Hyderabad, Indri offers a selection of 2 variants, among which the Indri Diwali Collector Whisky stands out as a particularly famous variant, appreciated by consumers in Hyderabad and across India for its special characteristics, possibly released during the Diwali festival as a collector’s edition.
Single Malt Indri Whisky Price Table
Brand Name | Volume (ml) | Price (INR) in Hyderabad |
Trini Indri whisky Price | 180 | 1300 |
Trini Indri whisky Price | 375 | 2500 |
Trini Indri whisky Price | 750 | 4850 |
Indri Single malt Diwali edition price | 180 | 1500 |
Indri Single malt Diwali edition Price | 375 | 3000 |
Indri Single malt Diwali edition Price | 750 | 5700 |
Market Presence and Sales
As of 2024, Indri Whisky has established a substantial presence in 30 Indian states, illustrating its extensive reach and availability across the country. In 2023, Indri Whisky achieved a notable rank, emerging as the top-selling single malt in Hyderabad and throughout India. Its remarkable performance on international platforms further solidified its position.
Despite the government’s imposition of a 30% tax rate on Indri Whisky in Hyderabad, the brand secures the first position in the local Hyderabad-Telangana liquor market, reflecting its dominance as the leading choice among consumers.
Following the challenges of the COVID pandemic, Indri Whisky exhibits impressive growth, marking an exceptional 11.4% increase in sales over the last three years in Hyderabad, demonstrating its sustained appeal and significant market share.
Official government records indicate the sale of 2.9 lakh cases of Indri Whisky in Hyderabad during 2023, contributing to an annual business turnover of 80 crores in Indian rupees. This underscores the brand’s robust market presence and substantial consumer demand in the city.
Indri Whisky is available in various volumes in Hyderabad, including 180 ml, 375 ml, and 750 ml, with the 750 ml variant emerging as the most sought-after volume across Hyderabad and India, indicating its widespread popularity and preference among consumers.