Living in Delhi, I understand the quest among friends, colleagues, and enthusiasts for a new rum experience that resonates and brings forth a sense of excitement and delight. Here below is the detailed old Habbit Rum Price in Delhi table for the year 2024, encompassing all available volumes and variants across the city.
Old Habbit Rum Price
Brand Name | Size (ml) | Price (INR) in Delhi |
Old Habbit XXX Rum | 90 | 60 |
Old Habbit XXX Rum | 180 | 115 |
Old Habbit XXX Rum | 375 | 220 |
Old Habbit XXX Rum | 500 | 280 |
Old Habbit XXX Rum | 750 | 420 |
Availability and Market Insights
Old Habbit Rum, a distinguished dark premium rum originating from India, stands as an epitome of tradition and excellence in the world of spirits. Introduced in 2019 by the renowned distillery M/s Empire Alcobrev Pvt. Limited, this exquisite rum has garnered immense popularity, boasting a 40% alcohol content or 80 proof and an aging period ranging from 6 to 18 months. Crafted from sugarcane and molasses with artificial flavors, it embodies a timeless essence that captivates the palate.
This rum brand has seen remarkable success, with two notable variants, prominently the Old Habbit XXX Rum, earning accolades in the Indian market. Exported to 29 countries, it reached its sales peak in Delhi in 2021, ranking as the 5th most popular rum in the local market. Despite challenges posed by the COVID era, Old Habbit witnessed a commendable 4.9% growth in Delhi over the last three years, attesting to its unwavering appeal.
In 2023 alone, sales soared to 900,000 cases across Delhi, translating to an annual business turnover of $3 million. Available in sizes ranging from 90ml to 750ml, with the 750ml bottle being the most preferred choice among consumers.